Privacy Policy of Elder Bloom Journeys
Elder Bloom Journeys is committed to protecting the privacy and security of your personal information. This Privacy Policy describes how we collect, use, and share information when you use our services, interact with our online platform, or contact us. We operate in compliance with the General Data Protection Regulation (GDPR) and other applicable data protection laws.
Our registered address is 28 Castle Rock Place, Upper Floor, Edinburgh, Scotland, EH3 8TR, United Kingdom.
1. Information We Collect
We collect various types of information in connection with the services we provide, which include curated travel packages for seniors, accessible transportation, guided tours, cultural excursions, culinary experiences, wellness retreats, pre-trip planning, on-site support, group bookings, and individual itinerary creation.
- Personal Identifiable Information (PII): This includes information you provide directly to us when you make a booking, request a quote, subscribe to our newsletter, or contact us. This may include your name, address, email address, phone number, date of birth, passport details, emergency contact information, and payment details.
- Sensitive Personal Information: Given the nature of our senior travel services, we may collect information regarding health conditions, dietary restrictions, mobility requirements, and other special needs to tailor accessible and safe travel experiences. We only collect this with your explicit consent and for the purpose of providing suitable services.
- Usage Data: We automatically collect information about how you access and use our online platform. This may include your IP address, browser type, browser version, the pages of our service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers, and other diagnostic data.
- Cookies and Tracking Technologies: We use cookies and similar tracking technologies to track activity on our service and hold certain information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our service.
2. How We Use Your Information
We use the collected data for various purposes to provide and improve our services to you:
- To provide and maintain our services, including processing bookings, managing itineraries, and arranging accessible transportation and accommodations.
- To notify you about changes to our services or terms.
- To allow you to participate in interactive features of our service when you choose to do so.
- To provide customer support and respond to your inquiries.
- To gather analysis or valuable information so that we can improve our service offerings, such as bespoke experiences, cultural excursions, and wellness retreats.
- To monitor the usage of our service.
- To detect, prevent, and address technical issues.
- To provide you with news, special offers, and general information about other goods, services, and events which we offer that are similar to those that you have already purchased or enquired about, unless you have opted not to receive such information.
- To ensure the safety and well-being of our travellers, especially when handling sensitive information related to health and mobility.
3. Legal Basis for Processing Personal Information under GDPR
We process your personal information only when we have a legal basis to do so. Our legal bases for processing include:
- Consent: Where you have given your explicit consent for us to process your personal data for a specific purpose (e.g., for marketing communications or sensitive health information).
- Contractual Necessity: Where processing is necessary for the performance of a contract with you or to take steps at your request before entering into such a contract (e.g., to process your travel booking).
- Legal Obligation: Where processing is necessary for compliance with a legal obligation to which we are subject (e.g., tax and accounting requirements).
- Legitimate Interests: Where processing is necessary for the purposes of the legitimate interests pursued by us or by a third party, except where such interests are overridden by your interests or fundamental rights and freedoms (e.g., improving our services, preventing fraud, maintaining security).
4. Sharing Your Information
We may share your personal information with carefully selected third parties as necessary to provide our services and for other purposes described in this Privacy Policy:
- Service Providers: We engage third-party companies and individuals to facilitate our service ("Service Providers"), to provide the service on our behalf, to perform service-related services, or to assist us in analyzing how our service is used. These may include airlines, hotels, transport providers, local tour operators, and wellness retreat venues. These third parties have access to your personal information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
- Payment Processors: We use third-party payment processing services for financial transactions. We do not store your full payment card details.
- Legal Requirements: We may disclose your personal data in the good faith belief that such action is necessary to: comply with a legal obligation; protect and defend the rights or property of Elder Bloom Journeys; prevent or investigate possible wrongdoing in connection with the service; protect the personal safety of users of the service or the public; protect against legal liability.
- Business Transfers: If Elder Bloom Journeys is involved in a merger, acquisition, or asset sale, your personal data may be transferred. We will provide notice before your personal data is transferred and becomes subject to a different Privacy Policy.
5. International Data Transfers
Your information, including personal data, may be transferred to – and maintained on – computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those from your jurisdiction.
If you are located outside the United Kingdom and choose to provide information to us, please note that we transfer the data, including Personal Data, to the United Kingdom and process it there. We ensure that appropriate safeguards are in place to protect your data, such as standard contractual clauses approved by the European Commission or other suitable mechanisms.
6. Data Retention
We will retain your personal data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your personal data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.
We will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period, except when this data is used to strengthen the security or to improve the functionality of our service, or we are legally obligated to retain this data for longer time periods.
7. Your Data Protection Rights under GDPR
If you are a resident of the European Economic Area (EEA) or the United Kingdom, you have certain data protection rights. We aim to take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Data.
- The right to access: You have the right to request copies of your personal data.
- The right to rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
- The right to erasure: You have the right to request that we erase your personal data, under certain conditions.
- The right to restrict processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
- The right to object to processing: You have the right to object to our processing of your personal data, under certain conditions.
- The right to data portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
- The right to withdraw consent: You also have the right to withdraw your consent at any time where Elder Bloom Journeys relied on your consent to process your personal information.
If you make a request, we have one month to respond to you. To exercise any of these rights, please contact us at our provided contact details.
8. Security of Data
The security of your data is important to us, but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security. We implement appropriate technical and organisational measures to protect your personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure, or access.
9. Links to Other Sites
Our service may contain links to other sites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.
10. Children's Privacy
Our services are not intended for individuals under the age of 18 ("Children"). We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Children have provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.
11. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. We will let you know via email and/or a prominent notice on our service, prior to the change becoming effective and update the "effective date" at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
12. Contact Us
If you have any questions about this Privacy Policy, please contact us:
- By mail: 28 Castle Rock Place, Upper Floor, Edinburgh, Scotland, EH3 8TR, United Kingdom